EURO Auto Festival 2026
April 10-11, 2026 | Greenville, SC
About EURO Auto Festival
Like European cars? Unless your answer is a hard “no”, be sure you make it to Greenville, SC for EURO 2026.
Is it a supercar show? Is it a classic car show? Is it a historic car show? Is it a sportscar show? Is it a motorcycle show? Is it a custom car show? YES! Is it for car freaks? Connoisseurs? Enthusiasts? Racers? Riders? Lovers? Casual onlookers? Curious? Investors? Average Joes and Jennys? Kids and families? YES!
Will you see cars that you love and even some that you might have never even heard of before? TOTALLY! In fact, we’re sure that whether you’re an owner, shower, enthusiast, buff, fan or just a casual looky-loo, you’ll be glad you came.
We’d love to welcome you. So put April 10 and 11 (11th is show day) on your calendar to be at the gorgeous Hotel Hartness in Greenville, SC. And see one of the country’s oldest, largest, and only all-European grand showcases; and the only one that comes with a generous helping of Southern hospitality.
Motos Welcome!
Our 2-wheeled brothers and sisters are welcome to join us at EURO Auto Festival. Every year, dozens of motorcycles are displayed on the show field, and we’d love to grow that number. Join us!
Show schedule
9am–2pm
Upstate Grand Tour
Enjoy a spring drive through South Carolina’s stunning mountain roads in sleek European sports cars.
Friday, April 10
7am
Morning Shift
Get exclusive access to see hundreds of European cars roll into the Euro Auto Festival with coffee & mimosas.
Saturday, April 11
7pm
Rhythm & Roots Opening party
Join us at Hotel Hartness with an exclusive performance by Rhythm Jab. Southern roots meets European car culture, with chef-crafted food and drinks.
10am–4pm
Euro Auto Festival 2026:
Featured Marque Coming Soon
See the east coast's premier all-European automotive event with hundreds of classic and modern European vehicles, including dozens of Euro tuners.
7pm
The Wine-Down: Sip and Savor
Join us for curated cocktails, bold bourbons, and wonderful wines at Hotel Hartness to wrap up the weekend.
